Founder of Nudge M&A
Jamie Sylvian has been in the creative sector for over 25 years.

Agency Acquisition Strategies

Hello, We’re Nudge.

Strategy & Negotiations

Jamie – Founder, London

Under that swish looking cap is me, Jamie Sylvian, Founder at Nudge.

It’s not often you get the chance to mix your passions. I enjoyed my time (23 years) in the creative business. As a copywriter, I worked on some amazing projects. as a trainer in sales communications, I travelled the world and shared my experiences. The cut and thrust of deal making though has always been a passion. Honestly, it does not feel like work. Finding a creative company that fits like a glove to another, and making that deal happen is a real buzz.

Importantly, I connect with CEO’s and Directors of creative companies, I’ve been one and I know the mindset. That gives Nudge an edge over general brokers. We see ourselves as partners in the process. Importanly for me, I like creative people, they are open to ideas, suggestions and new approaches, that helps.

My experience in the creative sector.

For 23 Years I  worked in the marketing and comms world, helping businesses in the UK, Europe, USA and Asia launch and develop sales and marketing strategies. My role has been to dream up, test, adjust and roll out new strategies. Some failed of course, but enough succeeded in developing new businesses, new product lines and new services for me to make a name as a ‘go to’ strategist and communications writer for companies like Haymarket publishers, Civil Service Magazine, PR Week, Casey Research, and Campaign as well as hundreds of SME’s in the UK, Europe, Asia and the USA. A 25+ year journey of ideas and strategies.

My first experiences with M&A

In 1998 I was the joint-founder of Sira Utilities the company that became, sold for £200,000,000 in 2006. After that I spent 19 years as a consultant and growth strategist, living in Hong Kong, Bangkok, Chiang Mai and in Europe, London, Spain and Sofia, writing (my passion) sales and marketing campaigns for my own agency, travelling, investing passively and enjoying life’s great adventure.

As a Creative Director at my agency ( I  worked for some of the world’s largest publishers and gaming companies and I write sales copy for Campaign Magazine which is the iconic trade publication for the creative industry (i.e over 70,000 of my competitors read my work every time I write a campaign) and my work also relaunched Civil Service World Magazine in London 2016. I have written copy and marketing campaigns producing over 300 Million Dollars worth of product sales.

In the M&A space, I have merged my passion for the creative process with a dedication and mission to help build creative portfolios for Nudge clients. I have put together a team to get the job done. (more here)

Phone:+44 (0)203 865 8187


Ciara – MD

Hey, I’m Ciara, I’m the Managing Director of Bluenote Ltd, Nudge parent company. My role is to oversee the entire nudge business, overseeing the day to day of the business. My thing is organisations, spreadsheets, calendars, that kind of thing. Hobbies, biking, salsa dancing, travelling and skiing. I also take care of our charitable events, like the Bansko Ball every Christmas and I’m the Chairwoman at Sunflower, a charity sponsored by Nudge near our ‘mountain’ offices in Bulgaria.

telephone:+359 (0) 890 311 637

Deal Flow Manager

Deal Flow UK

Hey, I’m Jennie Southern. My official title is Deal Flow Manager, but around here they call me The Queen of Everything! – Working out of our ‘Office in the Mountains’ in the All Seasons Mountain Resort of Bansko, Bulgaria, I keep the wheels rolling at Nudge, making sure deals our team are working on are going through, which means liaising constantly with company owners, business sellers, brokers, financiers, lawyers and accountants. I’m also responsible for managing the deal flow for Nudge partners and taking care of our team, currently spread across four countries. I’m based in our Bulgaria office but you can connect with me using the London number. When I’m not at work, I’m a keen cook and crochet demon. When I’m feeling a bit more energetic, you’ll find me up in the mountains, less than 5 minutes from our office (it’s an awesome view from my desk!) as I’m a pretty good road cyclist (Summer) and skier in the winter. Oh and most importantly, I cook a mean shepherd’s pie.

Phone:+44 (0)203 865 8187

Fiona – Deal Flow Australia

Hiya, I’m Fiona, I’m the Nudge Deal Flow Manager and fully licensed Business Broker taking care of business in Brisbane, Australia. My role is to help agencies around the world get a foothold into Australia and of course to help our Australian clients to spread their wings too! – Although a Brit I have completely embraced the Aussie way and love our life down-under. If I’m not at my desk you may find me 4WD’ing down a long stretch of white sandy beach, assisting my husband with bee-keeping or clearing out a chicken coop! As a Rotary President I’m called upon to manage fund raising events to support local or national causes. Feel free to nudge me if you’re in the ‘lucky’ country!

Telephone : +61 416 301 456



Hi, I’m Nicola Morgan. I am the finance strategist here at Nudge, otherwise known as the numbers ninja. As a (UK trained) accountant, I’ve been in finance for over 10 years. At Nudge I take care of deal analysis and funding strategy. From my base in the amazing Philippines, I work with accountants and brokers to ascertain values and then connect with funders to create funding structures for business acquisition.
In my spare time, I am an avid traveller, so much so that I spend half the year working out of Asia. I am also a keen snowboarder when I can get to our mountain office in Bulgaria every winter. Oh and I like long walks on sandy beaches, but then who doesn’t?… You can connect with me through our London office by phone, through a conference call and of course, by email.

Phone:+44 (0)203 865 8187 Choose Option 3